Topic · Marketing

SEO skills for Claude Code and Codex

SEO skills give your agent a working search practice: full-site and single-page audits, technical crawls, schema markup, hreflang, sitemaps, backlinks, local SEO and keyword clustering. Some run as pure procedure on the pages you supply; others pull live rankings and link data through a connected data source.

Highest-scoring SEO skills in the October 22, 2026 snapshot: seo-dataforseo from AgriciDaniel/claude-seo (88/100), eeat-audit from inhouseseo/superseo-skills (81/100) and ai-seo from coreyhaines31/marketingskills (80/100). Scores come from the Suede Skill Check.

2 from official publishers. 6 bundle scripts. 12 connect to an outside service. Listed in Marketing and SEO (100), Video, Image, Audio and Creative (1), Writing and Editing (1), AI Agents and LLM Engineering (1).

All 103 SEO skills

SkillRepositoryWhat it does
ai-seo 80/100 · Bcoreyhaines31/marketingskillsOptimizes content for AI search engines so it gets cited by LLMs and appears in AI-generated answers, covering AEO, GEO, and LLM optimization.
backlink-audit 72/100 · Cnowork-studio/NotFairAudits backlinks and off-page SEO using Search Console links data or a user-provided export, covering referring domains, anchor text, toxic links, and link-building priorities.
blog-google 80/100 · Binfrasity-labs/dev-gtm-claude-skillsConnects blog performance work to Google APIs, covering PageSpeed Insights, Core Web Vitals, Search Console, URL Inspection, Indexing, GA4 organic traffic, and keyword research.
brief-outline-generator 80/100 · Binfrasity-labs/dev-gtm-claude-skillsGenerates a structured SEO content outline from a blog title, keyword, or domain URL and exports it as a Word document.
content-brief 80/100 · Binfrasity-labs/dev-gtm-claude-skillsGenerates a structured SEO content brief for a keyword, with outline, FAQ, internal links, and word count target, and optionally pushes it to Notion.
content-planner 76/100 · Cnowork-studio/NotFairBuilds a dated, prioritized content calendar from Search Console data by finding striking-distance queries, unanswered intent, and related-keyword opportunities.
content-writer 76/100 · Cnowork-studio/NotFairWrites SEO-optimized blog posts, landing pages, and content improvements for new or existing pages, following Google's E-E-A-T and Helpful Content guidelines.
ecommerce-seo 72/100 · Cnowork-studio/NotFairAudits SEO for online stores, covering category and product pages, faceted navigation, pagination, canonicals, out-of-stock products, internal linking, and product structured data.
eeat-audit 81/100 · Binhouseseo/superseo-skillsAudits a page for E-E-A-T signals by scoring Experience, Expertise, Authoritativeness, and Trustworthiness, then recommends what to add for each dimension.
featured-snippet-optimizer 81/100 · Binhouseseo/superseo-skillsHelps win a featured snippet for a keyword already ranking by checking the current snippet format and rewriting the relevant section to match.
hreflang-international 72/100 · Cnowork-studio/NotFairAudits hreflang and international SEO, finding missing return tags, wrong language codes, missing x-default, canonical conflicts, and reviewing URL structure and language targeting.
image-seo 74/100 · Cnowork-studio/NotFairAudits site images for search, covering alt text, file names, modern formats, compression, srcset, lazy-loading, layout shift, image sitemaps, and ImageObject structured data.
keyword-research 80/100 · Bnowork-studio/NotFairDiscovers, analyzes, and prioritizes keywords from a seed keyword or niche for SEO and GEO content strategies, and generates topic clusters.
linkbuilding 81/100 · Binhouseseo/superseo-skillsPlans link acquisition by classifying a site's authority phase from its age and visible signals, then recommending tactics from a bundled playbook library.
page-audit 81/100 · Binhouseseo/superseo-skillsAudits a page's SEO performance, content quality, and competitive position across seven dimensions by reading the page and top competitors, with no exports needed.
semantic-gap-analysis 81/100 · Binhouseseo/superseo-skillsCompares a page ranking outside the top 3 against top-ranking competitors and lists the entities, subtopics, and relationships it is missing.
seo 81/100 · BAgriciDaniel/claude-seoAnalyzes any website for SEO, covering full audits, single pages, technical checks, schema markup, content quality, images, sitemaps, and optimization for AI search.
seo-cluster 83/100 · BAgriciDaniel/claude-seoClusters keywords by search result overlap and designs a hub-and-spoke content architecture with internal links, for planning rather than article production.
seo-content-brief 86/100 · BAgriciDaniel/claude-seoGenerates competitive SEO content briefs with per-section word counts, competitor scoring, keyword density guidance, and page-type templates, for new pages or improving existing ones.
seo-dataforseo 88/100 · BAgriciDaniel/claude-seoPulls live SEO data through the DataForSEO server, including SERP analysis, keyword research, backlink profiles, on-page and competitor analysis, and AI visibility tracking.
seo-drift 86/100 · BAgriciDaniel/claude-seoCaptures baselines of SEO-critical page elements, detects changes, and tracks regressions over time, like version control for on-page SEO.
seo-flow 86/100 · BAgriciDaniel/claude-seoApplies the FLOW framework, a Find, Leverage, Optimize, Win loop, to evidence-led SEO and surfaces stage-specific prompts from a 41-prompt knowledge base.
seo-google 86/100 · BAgriciDaniel/claude-seoRetrieves Google data from Search Console, PageSpeed Insights, CrUX, the Indexing API, and GA4 on Core Web Vitals, indexation, search performance, and organic traffic.
seo-hreflang 86/100 · BAgriciDaniel/claude-seoAudits, validates, and generates hreflang implementations for international SEO, detecting common mistakes and checking language and region codes.
seo-image-gen 88/100 · BAgriciDaniel/claude-seoGenerates AI images for SEO assets such as social preview images, blog hero images, product photos, and infographics, using Gemini through the nanobanana server.
seo-plan 83/100 · BAgriciDaniel/claude-seoBuilds strategic SEO plans for new or existing websites, with industry templates, competitive analysis, content strategy, and an implementation roadmap.
seo-schema 81/100 · BAgriciDaniel/claude-seoDetects, validates, or generates Schema.org JSON-LD structured data for a supplied page or entity, when structured data or rich-result markup is requested.
seo-sxo 83/100 · BAgriciDaniel/claude-seoDiagnoses search-experience and intent mismatches using SERP page types, user stories, and persona scoring, when ranking problems appear driven by intent or layout.
write-content 81/100 · Binhouseseo/superseo-skillsWrites complete SEO articles using an anti-AI-slop ruleset of banned vocabulary, phrases, and structures plus voice rules, researching the SERP when needed.
blog-analyze 75/100 · Cinfrasity-labs/dev-gtm-claude-skillsAudit and score blog posts on a 5-category 100-point scoring system covering content quality, SEO optimization, E-E-A-T signals, technical elements…
blog-rewrite 79/100 · Cinfrasity-labs/dev-gtm-claude-skillsRewrite and optimize existing blog posts for Google rankings (December 2025 Core Update, E-E-A-T) and AI citations (GEO/AEO). Full rewrite for both…
blog-schema 77/100 · Cinfrasity-labs/dev-gtm-claude-skillsGenerate complete JSON-LD schema markup for blog posts including BlogPosting, Person, Organization, BreadcrumbList, FAQPage, and ImageObject…
blog-seo-check 75/100 · Cinfrasity-labs/dev-gtm-claude-skillsPost-writing SEO validation with pass/fail checklist covering title tag length and keyword placement, meta description quality, heading hierarchy…
blog-translate 80/100 · Binfrasity-labs/dev-gtm-claude-skillsTranslate existing blog posts into one or more target languages with SEO-optimized localization. Produces native-quality translations that preserve…
competitors 88/100 · Bcoreyhaines31/marketingskillsWhen the user wants to create competitor comparison or alternative pages for SEO and buyer-facing use. Also use when the user mentions 'alternative…
competitors 78/100 · Cinfrasity-labs/dev-gtm-claude-skillsWhen the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative…
directory-submissions 83/100 · Bcoreyhaines31/marketingskillsWhen the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and…
firecrawl-seo-audit 77/100 · Cfirecrawl/skillsInspect a website's titles, meta descriptions, headings, canonicals, structured data and internal links for on-page and technical SEO issues. Use…
free-tools 88/100 · Bcoreyhaines31/marketingskillsWhen the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when…
geo-seo 75/100 · Cinfrasity-labs/dev-gtm-claude-skillsAudit and optimize content for SEO, GEO (generative engine optimization), and AEO (answer engine optimization). Use when user asks to "audit SEO"…
growth-report 76/100 · Cinfrasity-labs/dev-gtm-claude-skillsGenerates a 3-month SEO performance HTML report for any domain using DataForSEO data. Fetches baseline vs current traffic, keyword rankings, top…
landing-page-auditor 67/100 · Dinfrasity-labs/dev-gtm-claude-skillsAudits any landing or service page across 48 checks in 10 categories for LLM/AI discoverability, GEO readiness, content clarity, schema markup…
local-seo 72/100 · Cnowork-studio/NotFairLocal SEO and Google Business Profile audit: diagnose why a business isn't ranking in the local pack / map results and produce a fix plan. Covers…
programmatic-seo 88/100 · Bcoreyhaines31/marketingskillsWhen the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template…
programmatic-seo 72/100 · Cnowork-studio/NotFairProgrammatic SEO planning and audit: building or evaluating large sets of template-generated pages that target long-tail query patterns (e.g…
programmatic-seo-planner 73/100 · Cgooseworks-ai/goose-skillsIdentify programmatic SEO page patterns worth building for your product — vs/ pages, integrations/, for-{industry}/, alternatives-to/, use-cases/ —…
programmatic-seo-spy 73/100 · Cgooseworks-ai/goose-skillsReverse-engineer how competitors do programmatic SEO. Detects URL pattern clusters (vs/, integrations/, for-{industry}/), estimates page count per…
schema 90/100 · Acoreyhaines31/marketingskillsWhen the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup,"…
schema-markup-generator 76/100 · Cnowork-studio/NotFairGenerate JSON-LD structured data markup for rich results in Google Search. Supports FAQ, HowTo, Article, Product, LocalBusiness, and multi-type…
search-console 73/100 · Cnowork-studio/NotFairQuery and operate connected Google Search Console properties through NotFair MCP. Use for live GSC query or page performance, clicks, impressions…
seo 87/100 · Bmblode/agent-skillsAudits and fixes technical SEO, researches search demand, creates content briefs, and measures SEO, AEO and GEO performance. Use when asked to…
seo-aeo-best-practices 75/100 · Csanity-io/agent-toolkitSEO and AEO best practices for metadata, Open Graph, sitemaps, robots.txt, hreflang, JSON-LD structured data, EEAT, and content optimized for search…
seo-agentic 75/100 · CAgriciDaniel/claude-seoAudit and fix agent readiness: the Lighthouse Agentic Browsing fraction, accessibility tree for agents, robots.txt and Content-Signal for AI agents…
seo-ahrefs 71/100 · CAgriciDaniel/claude-seoAhrefs API analyst (extension). Reads referring domains, backlinks, organic keywords, and content explorer data via the tested @ahrefs/mcp@0.0.11…
seo-analysis 72/100 · Cnowork-studio/NotFairFull SEO audit combining Google Search Console, URL Inspection API, PageSpeed Insights, a technical crawl, keyword research, and metadata, schema…
seo-analyzer 66/100 · Dgooseworks-ai/goose-skillsAnalyze website SEO - keywords, content, competitors, and improvement opportunities
seo-audit 72/100 · CAgriciDaniel/claude-seoRun a full-site SEO audit and return a scored, prioritized report. Use only for site-wide checks; use seo-page for one URL or seo-technical for a…
seo-audit 88/100 · Bcoreyhaines31/marketingskillsWhen the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I…
seo-backlinks 82/100 · BAgriciDaniel/claude-seoAnalyze a site's backlink profile, anchors, toxic signals, competitors, gaps, and disavow candidates. Use only when links or referring domains are…
seo-backlinks 76/100 · Cinfrasity-labs/dev-gtm-claude-skillsBacklink profile analysis: referring domains, anchor text distribution, toxic link detection, competitor gap analysis. Works with free APIs (Moz…
seo-bing 68/100 · DAgriciDaniel/claude-seoBing Webmaster Tools + IndexNow extension. Microsoft Copilot citations are fed by the Bing index; this skill makes Bing visibility, link data, and…
seo-cluster 80/100 · Binfrasity-labs/dev-gtm-claude-skillsSERP-based semantic topic clustering for content architecture planning. Groups keywords by actual Google SERP overlap (not text similarity), designs…
seo-competitor-pages 83/100 · BAgriciDaniel/claude-seoGenerate SEO-optimized competitor comparison and alternatives pages. Covers "X vs Y" layouts, "alternatives to X" pages, feature matrices, schema…
seo-content 80/100 · BAgriciDaniel/claude-seoEvaluate page content for usefulness, E-E-A-T, readability, thinness, and AI citation readiness, plus last-mile draft cleanup (AI-typical phrasing…
seo-content 77/100 · Cinfrasity-labs/dev-gtm-claude-skillsContent quality and E-E-A-T analysis with AI citation readiness assessment. Use when user says "content quality", "E-E-A-T", "content analysis"…
seo-content-audit 73/100 · Cgooseworks-ai/goose-skillsComprehensive SEO footprint analysis. Catalogs all content, pulls real SEO metrics (via Apify Semrush/Ahrefs scrapers or free web search probes)…
seo-content-engine 71/100 · Cgooseworks-ai/goose-skillsBuild and run an SEO content engine: audit current state, identify gaps, build keyword architecture, generate content calendar, draft content.
seo-dataforseo 80/100 · Binfrasity-labs/dev-gtm-claude-skillsLive SEO data via DataForSEO MCP server. SERP analysis (Google, Bing, Yahoo, YouTube, Google Images), keyword research (volume, difficulty, intent…
seo-domain-analyzer 75/100 · Cgooseworks-ai/goose-skillsPull real SEO metrics for any domain using Apify scrapers for Semrush and Ahrefs data. Gets domain authority, organic traffic estimates, keyword…
seo-drift 72/100 · Cnowork-studio/NotFairSEO drift monitoring — snapshot a site's SEO state and detect regressions over time. Captures a baseline (rankings/positions, indexed page count…
seo-ecommerce 77/100 · CAgriciDaniel/claude-seoAnalyze ecommerce SEO across product pages, product schema, Shopping visibility, marketplace signals, and keyword gaps. Use only for stores…
seo-ecommerce 82/100 · Binfrasity-labs/dev-gtm-claude-skillsE-commerce SEO analysis: Google Shopping visibility, Amazon marketplace intelligence, product schema validation, competitor pricing analysis, and…
seo-firecrawl 85/100 · BAgriciDaniel/claude-seoFull-site crawling, scraping, and site mapping via Firecrawl MCP. Use when user says "crawl site", "map site", "full crawl", "find all pages"…
seo-geo 72/100 · CAgriciDaniel/claude-seoAudit and improve content for AI Overviews and answer engines, including citability, entity clarity, crawler access, brand signals, and passage…
seo-geo 80/100 · Binfrasity-labs/dev-gtm-claude-skillsOptimize content for AI Overviews (formerly SGE), ChatGPT web search, Perplexity, and other AI-powered search experiences. Generative Engine…
seo-images 83/100 · BAgriciDaniel/claude-seoImage optimization analysis for SEO and performance. Checks alt text, file sizes, formats, responsive images, lazy loading, CLS prevention, image…
seo-local 70/100 · CAgriciDaniel/claude-seoAudit local SEO, including Google Business Profile, NAP consistency, citations, reviews, local schema, location pages, and multi-location structure.
seo-local 77/100 · Cinfrasity-labs/dev-gtm-claude-skillsLocal SEO analysis covering Google Business Profile optimization, NAP consistency, citation health, review signals, local schema markup, location…
seo-maps 85/100 · BAgriciDaniel/claude-seoMaps intelligence for local SEO: geo-grid rank tracking, GBP profile auditing via API, review intelligence across Google/Tripadvisor/Trustpilot…
seo-maps 79/100 · Cinfrasity-labs/dev-gtm-claude-skillsMaps intelligence for local SEO — geo-grid rank tracking, GBP profile auditing via API, review intelligence across Google/Tripadvisor/Trustpilot…
seo-matomo 85/100 · BAgriciDaniel/claude-seoMatomo Reporting API extension. Self-hosted or Matomo Cloud analytics as a GA4 alternative or complement. Organic traffic, landing pages, device /…
seo-opportunity-finder 81/100 · Bgooseworks-ai/goose-skillsFind quick-win SEO content opportunities by comparing your site's existing content against competitor keyword rankings. Chains site-content-catalog…
seo-page 70/100 · CAgriciDaniel/claude-seoAnalyze one supplied URL across on-page, content, technical metadata, schema, images, and performance. Use only for a single-page review.
seo-page 74/100 · Cinfrasity-labs/dev-gtm-claude-skillsDeep single-page SEO analysis covering on-page elements, content quality, technical meta tags, schema, images, and performance. Use when user says…
seo-page 76/100 · Cnowork-studio/NotFairSingle-page SEO audit: content quality under Google's E-E-A-T framework and Helpful Content guidelines, on-page factors, search intent, technical…
seo-profound 68/100 · DAgriciDaniel/claude-seoProfound LLM citation tracker (extension). Time-series brand citation rates across ChatGPT, Perplexity, and other LLMs. Pairs with seo-seranking for…
seo-programmatic 83/100 · BAgriciDaniel/claude-seoProgrammatic SEO planning and analysis for pages generated at scale from data sources. Covers template engines, URL patterns, internal linking…
seo-schema 80/100 · Binfrasity-labs/dev-gtm-claude-skillsDetect, validate, and generate Schema.org structured data. JSON-LD format preferred. Use when user says "schema", "structured data", "rich results"…
seo-seranking 71/100 · CAgriciDaniel/claude-seoSE Ranking AI visibility analyst (extension). Tracks AI Share-of-Voice across ChatGPT, Gemini, Perplexity, AI Overviews, and AI Mode in a single…
seo-seranking 65/100 · Dinfrasity-labs/dev-gtm-claude-skillsSE Ranking AI visibility analyst (extension). Tracks AI Share-of-Voice across ChatGPT, Gemini, Perplexity, AI Overviews, and AI Mode in a single…
seo-sitemap 83/100 · BAgriciDaniel/claude-seoAnalyze existing XML sitemaps or generate new ones with industry templates. Validates format, URLs, and structure. Use when user says "sitemap"…
seo-sxo 80/100 · Binfrasity-labs/dev-gtm-claude-skillsSearch Experience Optimization: reads Google SERPs backwards to detect page-type mismatches, derives user stories from search intent signals, and…
seo-technical 72/100 · CAgriciDaniel/claude-seoAudit technical SEO across crawlability, indexability, security, URLs, mobile, Core Web Vitals, rendering, structured data, and IndexNow. Exclude…
seo-technical 80/100 · Binfrasity-labs/dev-gtm-claude-skillsTechnical SEO audit across 9 categories: crawlability, indexability, security, URL structure, mobile, Core Web Vitals, structured data, JavaScript…
seo-traffic-analyzer 73/100 · Cgooseworks-ai/goose-skillsAnalyze a website's SEO visibility, keyword rankings, traffic estimates, and competitive positioning. Uses web search probes, SimilarWeb (free tier…
seo-unlighthouse 71/100 · CAgriciDaniel/claude-seoMulti-page Lighthouse audit via the MIT-licensed Unlighthouse CLI. Free-tier alternative to running PageSpeed against every URL on a site, no API…
setup-cms 76/100 · Cnowork-studio/NotFairConnect a CMS to notfair SEO tools. Guides users through configuring WordPress, Strapi, Contentful, or Ghost — tests the connection, and writes…
sitemap-audit 72/100 · Cnowork-studio/NotFairXML sitemap audit — find and fix the sitemap problems that quietly waste crawl budget and slow indexing. Discovers the sitemap (robots.txt…
Suede AI Answer Engine Optimization Skills 91/100 · AJasonColapietro/suede-creator-skillsSuede AI Answer Engine Optimization Skills. Use when asked to "improve our AI citations" or optimize for ChatGPT/Perplexity: crawler policy, entity…
Suede AI Programmatic SEO Skills 91/100 · AJasonColapietro/suede-creator-skillsSuede AI Programmatic SEO Skills: playbook, source model, templates, unique value, internal links, sitemaps, phased rollout, and KPIs. Use when…
Suede AI SEO Audit Skills 93/100 · AJasonColapietro/suede-creator-skillsAudit technical access, intent, metadata, links, schema, generative search, copy, E-E-A-T, and topic architecture with A-F lanes and exact fixes…
sxo 72/100 · Cnowork-studio/NotFairSearch Experience Optimization (SXO), the bridge between SEO and UX/CRO. Audits the journey from the SERP click to the on-page goal: click-through…
topical-authority-mapper 73/100 · Cgooseworks-ai/goose-skillsMap complete topic clusters for any subject area — hub pages, spoke articles, supporting content, internal linking architecture. Identifies content…

How to choose SEO skills

Start with scope. Collections such as claude-seo and NotFair split the job into narrow skills (seo-page for one URL, seo-technical for crawlability, seo-local for Google Business Profile), so install the router skill plus the few lanes you actually run.

Check the data source before you install. Skills that read Search Console, GA4 or PageSpeed need a Google credential; the DataForSEO, Ahrefs, SE Ranking and Firecrawl skills need that vendor's key or MCP server; Semrush and Ahrefs metrics in goose-skills come through Apify scrapers. Procedure-only audits need nothing but the page.

Prefer skills that end in a scored, prioritized report or a ready-to-paste fix (JSON-LD, a sitemap, a meta tag set). Those outputs are easy to review and hand to a developer, and they make before-and-after comparisons simple when you rerun the audit.

All Claude Code skills by task

AI Search Visibility 26Blog Writing 34Content Marketing 24Marketing Analytics 19E-commerce 19Product Descriptions 10Translation and Localization 11Landing Pages and Conversion 18

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